This book examines the major contributing factors which catapulted KFC to the top of the Chinese restaurant service industry in less than two decades. It focuses on KFC China s competitive differentiators, and how they jelled in support of a coherent business strategy, and of each other. The successful execution of KFC China s business strategy has since been rewarded with an u...(展开全部)

杰奎琳·惠特摩尔，著名礼仪专家，拥有专业认证的演讲家，7月全美电话礼仪月的创始人，美国棕榈滩礼仪学校的创始人兼董事长。 杰奎琳经常受到世界各个电台、电视台节目的邀请，接受过美国广播公司、美国有线新闻网络、福克斯新闻频道、全美新闻广播电台等的访问。《纽约时报》、《今日美国》、《华尔街日报》都对她进行过报道。她还做过《魅力》、《丽都》、《嘉人》、《财富》等杂志的专访。

斯特拉·科特雷尔（Stella Cottrell）是英国利兹大学终身学习研究中心的主任，长期致力于学习技巧、诵读困难以及教育的发展的研究，著有学习方法系列畅销书。The Study Skills Handbook，Critical Thinking Skills: Developing Effective Analysis and Argument。

Eye contact can land you a job. It can get you a date. It can deepen your connections with the people you love. It can make or break business relationships. It can help win a fight. It can win over an audience. Simply put, eye contact is one of the most powerful tools in human face-to-face interaction. The Power of Eye Contact is your concise guide to harnessing the poten...(展开全部)

Eye contact can land you a job. It can get you a date. It can deepen your connections with the people you love. It can make or break business relationships. It can help win a fight. It can win over an audience. Simply put, eye contact is one of the most powerful tools in human face-to-face interaction. The Power of Eye Contact is your concise guide to harnessing the poten...(展开全部)

Robert Fortune was a Scottish gardener, botanist, plant hunter - and industrial spy. In 1848, the East India Company engaged him to make a clandestine trip into the interior of China - territory forbidden to foreigners - to steal the closely guarded secrets of tea. For centuries, China had been the world's sole tea manufacturer. Britain purchased this fuel for its Empire by tra...(展开全部)

帕特南·威爾（Putnam Weale），即伯特倫·萊諾克斯·辛普森（Bertram Lenox simpson, 1877—1930），英國人，生於寧波，是中國海關一位英籍官員的兒子。早年留學瑞士，除母語英語外，還能流利地運用法語，德語和漢語。回到中國後，曾在中國海關總稅務司署任職，1902年辭職，投身新聞業，先後任幾家英國報紙駐北京的通訊員、倫敦《每日電訊報》（The Daily Telegraph）駐北京記者，1916年被中華民國總統黎元洪聘為總統府顧問，負責對外宣傳，1922—1925年兼任奉系軍閥張作霖的顧問，期間還主持了當時北京的英文報紙《東方時報》（The Far Eastern Times 1923—1928）。1930年他轉而支持閻錫山，後於同年11月遇刺身亡。 辛普森是知名的中國通，出版過《遠東的新調整》《滿人和俄國人》《來自北京...(展开全部)